Cognitive Bias Explorer

Money illusion

The tendency to think about money in terms of the number on it while forgetting what it can actually buy. We overlook inflation and feel richer when we get more dollars, even if prices have risen faster.

In everyday life

A worker is pleased with a 2% raise in a year when prices rose 4%, though they can now afford less than before.

You're delighted to sell your house for twice what you paid thirty years ago, without considering how much everything else has gone up in price since then.

Why your mind does this

Our senses and judgment work by comparison. Noticing differences from a starting point, or from what came just before, is faster and cheaper than measuring things in absolute terms, and changes are often what signal danger or opportunity.

Its family, in 30 seconds: Change

How to spot it

Ask yourself what this amount of money will actually buy compared to what the old amount bought.

How to counter it

Adjust past and future sums for inflation, for example with an online inflation calculator, before comparing them.

Same family: Change

SourcesShafir, Diamond & Tversky (1997)Wikipedia

Cognitive Bias Explorer

Cognitive bias · Change

Money illusion

The tendency to think about money in terms of the number on it while forgetting what it can actually buy. We overlook inflation and feel richer when we get more dollars, even if prices have risen faster.